Navigate the Uncertainty. Lead with Clarity.
Joseph Kopser is a strategist, author, and combat veteran who helps organizations bridge the gap between technological shift and human leadership. Based in Austin, he works with leaders to operationalize the Catalyst Framework, transforming disruption into strategic opportunity.
About Joseph Kopser
West Point graduate and 20-year Army Veteran. Ranger School graduate, two combat tours, Bronze Star. Co-founder of RideScout, acquired by Mercedes-Benz. President of Grayline Group. Author of Catalyst. Congressional candidate who drew record turnout in Texas 21st District. Named a White House Champion of Change for Veterans in Clean Energy. Army Science Board member. Civic leader and policy advocate based in Austin, Texas.
Speaking
Drawing on 20 years in the Army, the co-founding of RideScout (acquired by Mercedes-Benz), and a Congressional campaign that drew record turnout, Joseph delivers actionable insights on leadership, disruption, and the Catalyst Model.
The Catalyst Framework: Leading Through Disruptive Change
In a world defined by volatility, uncertainty, and relentless change, organizations need more than a strategy. They need a framework for resilience. Joseph draws on his experience leading soldiers in combat, building a venture-backed startup, and advising Fortune 500 boards to introduce the Catalyst Model: a proven approach for turning disruption into a competitive advantage.
Combat to Boardroom: High-Stakes Leadership for the Future of Work
Joseph bridges the gap between military precision and Austin's tech innovation hub, sharing hard-won lessons on leading through chaos, building trust in distributed teams, and making high-stakes decisions with incomplete information.
The Innovation Horizon: Navigating the Intersection of Tech, Policy, and People
The next decade will be defined by the convergence of transformative technologies, shifting policy landscapes, and evolving workforce expectations. Joseph maps the innovation horizon for leaders based on his experience co-founding RideScout, serving on the Army Science Board, and advising on smart cities and transportation policy.
Strategic Consulting
As President of Grayline Group, Joseph helps organizations grow by applying more than 30 years of leadership experience. From executive advisory to cultural transformation, he works directly with boards and CEOs to navigate technological and cultural change.
Work with Joseph
The Diagnostic
A structured strategy audit that surfaces the gaps between where your organization is and where it needs to be. Delivered in two to three weeks with a clear written findings report your leadership team can act on immediately.
The Catalyst Workshop
A full-day executive session built on the principles of Joseph's book Catalyst. Your leadership team works through the Catalyst Framework together, leaving with a shared language, a prioritized action plan, and the clarity to move fast in uncertain conditions.
Advisory Retainer
Ongoing access to Joseph for your leadership team. Strategic guidance on demand as your organization navigates growth, disruption, or transformation. Structured around your cadence and priorities.
Catalyst: The Book
Catalyst: Leadership and Strategy in a Changing World. Available on Amazon. Joseph also publishes The Catalyst Letter, a newsletter on leadership and strategy in the age of disruption.
Contact
To inquire about speaking, consulting, or advisory engagements, email joseph@josephkopser.com or use the contact form on this site.